Our Path to Carrying College and Professional Sports Licensed Products

As a leader in custom promotional products for over a decade, CFpromo recently made the leap to include items officially licensed by the MLB, NBA, NCAA, NFL, and NHL. This exciting expansion of our already expansive catalog offerings is a huge step for this Sioux Falls, South Dakota enterprise. The new products include apparel, banners, and more. We’d like to take some time to tell you about the background and what has led us to this new extension.

Comprehensive Catalog

Did you know that our existing catalog contains more than 100,000 items available for custom printing? We really have it all, including several options within the following categories of products:

• Apparel
• Banners
• Hats
• Mugs
• Pens
• Team Uniforms
• Tote Bags

With our current offerings, we already have long-standing relationships with well-respected brands like Bic, Collegiate Connection, Columbia, New Era, Nike, and Under Armour. We endeavor to provide a wide range of customers with a one-stop promotional products experience.

According to Scott A. Van Egdom, President and CEO of CFpromo, the company’s “existing supply chain infrastructure, logistical modeling and worldwide partnerships” made the inclusion of the licensed products “a logical growth step.” This next step for CFpromo means including an additional 25,000 products—definitely a major leap! In fact, Van Egdom believes it will work to “[redefine] our business as a major player in the worldwide marketplace.”

Customer Concerns

As any customer shopping for licensed products will notice, there’s a fair amount of what Van Egdom aptly refers to as “the clutter that exists in the promotional products space.” Unlike many of our competitors, our fair, simplified pricing comes with an apples-to-apples guarantee and no hidden fees. As we venture into this new aspect of the promotional products arena, we’re responding to requests from long-time customers and a dearth of fully licensed products in our local area.

As Van Egdom explains, “Collegiate and professional sports teams have large name and brand recognition in the Midwest, and our customers repeatedly ask for items bearing the logos of [various college and professional sports] teams, while utilizing our world class supply chain to deliver these items at some of the lowest prices available.”

Company Kudos

We consider our approval by the committee approving our application to sell licensed products a compliment in itself. We attribute our acceptance to the many hard-working men and women that have contributed to our sound business practices, high volume of existing orders, and available resources for expansion.

If you’re here in Sioux Falls, South Dakota, you can come visit our showroom to view a selection of our collegiate and professional sports licensed products.